Asian Wine Lexicon Products & Services

 

1. The Asian Wine Lexicon™ Tasting Notes

The Asian Wine Lexicon™ Tasting Notes is a set of customised descriptors for an individual wine.

Each individual wine’s description will include:

  1. A customised set of tasting notes using our specially developed Asian Wine Lexicon™, which uses flavor descriptors that are relevant to the local context of the market it is designated for.
  2. A customized set of style descriptors using our specially developed Asian Wine Lexicon™, which uses style descriptors that are relevant to the local context of the market it is designated for.
  3. Easy to understand Asian Wine Lexicon™ Graphic Scale indicating levels of:
    • Intensity
    • Sweetness levels
    • Acidity
    • Body
    • Tannin
  4. Each wine is custom-matched with 6 key dishes from Western cuisines and the cuisine of the designated market.

The Asian Wine Lexicon™ Tasting Notes are designed to be used in Point of Purchase (POP) materials to help wine consumers to choose wines that will fit their needs in retail environments where sales assistance is either untrained or non-existent.

The Asian Wine Lexicon™ Tasting Notes will be supplied in soft-copy (text and image) that can be easily integrated into your Point of Purchase (POP) materials or back label of your wines.

2. The Asian Wine Lexicon™ QR Code Web Package

The Asian Wine Lexicon™ QR code Package is a set of customised descriptors for an individual wine hosted on the Asian Wine Lexicon website and linked by a QR code printed on the back-label of a wine.

Each individual wine’s description will include:

  1. A customised set of tasting notes using our specially developed Asian Wine Lexicon™, which uses flavor descriptors that are relevant to the local context of the market it is designated for.
  2. A customized set of style descriptors using our specially developed Asian Wine Lexicon™, which uses style descriptors that are relevant to the local context of the market it is designated for.
  3. Easy to understand Asian Wine Lexicon™ Graphic Scale indicating levels of:
    • Intensity
    • Sweetness levels
    • Acidity
    • Body
    • Tannin
  4. Each wine is custom-matched with 6 key dishes from Western cuisines and the cuisine of the designated market.

The Asian Wine Lexicon™ QR code is designed to be used on the back-label of wines to help wine consumers to choose wines that will fit their needs in retail environments where sales assistance is either untrained or non-existent.

The Asian Wine Lexicon™ QR code Package will include the following:

  1. Soft-copy QR code
  2. One webpage on the Asian Wine Lexicon website with wine’s product image and description using the customised Asian Wine Lexicon™ Tasting Notes and Graphic Scale in specified language.
  3. Hosting of above webpage for 12 months.